Al Lautenslager is an award winning marketing/PR consultant, direct mail promotion specialist, author, speaker and entrepreneur. His businesses have helped hundreds succeed in their own businesses. He is the principal of Market For Profits, a Chicago-based marketing consulting firm and also the president and owner of a small business, The Ink Well, a commercial printing and mailing company in Wheaton, IL. Al recently appeared on radio, as a marketing expert to review Super Bowl commercials. He has also appeared on TV.
Al has started up businesses and closed them down. He has walked the walk of a guerrilla marketer. He is a multi-winner of business of the year awards from various organizations. His articles can be seen on over 20 online sites in addition to being a featured business coach for the online site of Entrepreneur Magazine, entrepreneur.com.
A member of USA Today's small business panel, and a certified Guerrilla Marketing coach, Lautenslager is also a much-in-demand speaker on the subject of marketing. Recently, Fast Company Magazine announced that Lautenslager is a finalist for its annual Fast 50, "ordinary people doing extraordinary things" as "leaders, innovators and technology pioneers".
Al speaks to audiences wanting to learn more about building their businesses through low or no cost marketing tactics. Many in his audiences leave with strategies and tactics they can use the same day as they hear them.
His leadership has extended to his involvement into the community, is on the board of directors of five non-profit organizations, including two chambers of commerce.
Al’s latest book, Guerrilla Marketing in 30 Days is co-authored with Jay Conrad Levinson, the father of Guerrilla Marketing.
Jay had this to say about Al: “Al Lautenslager is a true guerrilla marketer with a passion for marketing that is second to none. His strong desire and uncanny ability to share his knowledge and experiences results in others being successful.” It was this inspiration that joined the two together to develop, Guerrilla Marketing in 30 Days.
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