Erica is Executive Vice President & Chief Operating Officer of The Future Hunters, one of the world’s leading futurist consulting firms. She evaluates emerging social, technological, economic, political, demographic and environmental trends – and identifies the strategic implications (the “So what?”) of those trends for several of the most influential Fortune 500 companies, trade associations and public sector clients. Erica’s ability to connect-the-dots, spot patterns, think critically and analytically, and translate that into actionable strategies is what has made her an invaluable asset to clients. Erica frequently speaks to a wide range of audiences about global trends that are shaping the landscape today. She has also authored numerous articles, book chapters, and industry white papers on cutting-edge, future-focused topics. Erica is recognized in the industry as having a unique, innovative and fresh perspective.
Most of the trends she highlights fall within six main categories:
1 Social trends
2 Technological trends
3 Economic trends
4 Political trends
5 Demographic trends
6 Environmental trends
• Get people thinking in completely new ways;
• Identify trends that have a direct impact on your business;
• See how emerging issues affect your business; and
• Put change in context so that you can better deal with it – and profit from it.