Lisa Earle McLeod, Sales, Leadership, Consultant, Bestselling Author, Keynote Speaker.
Lisa McLeod

Lisa Earle McLeod

Creator of Noble Purpose
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Program Descriptions

Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud
We assume that salespeople are primarily motivated by money. We couldn’t be more wrong. Drawing from studies of top performing sales organizations, Lisa reveals why the salespeople who sell with Noble Purpose, those who earnestly and factually understand how they make a difference to their customers, outsell salespeople who are primarily focused on sales targets and money.

Leading with Noble Purpose: How to Use Purpose to Drive Results, Solve Problems, and Do Work That Makes Everyone Proud
This session is for senior leaders who want to improve morale, increase focus, solve conflicts and lead their teams to better performance.

Persuade with Purpose: How to Use Purpose to be More Persuasive and Influential at Work
We’ve all been there: You present a great idea, it gets rejected, yet two months later someone else presents the same idea and it’s enthusiastically approved.

What happened?

This session is for anyone who needs to take the mystery out of persuasion, so they can get support from colleagues, customers or the boss.

You can’t be successful if you can’t persuade. Drawing from interviews with hundreds of leaders, Lisa reveals the mindsets, skills, and techniques that differentiate the top 2%.

Forget Perfect: How to Bring Purpose and Happiness Into the Life You’ve Already Got
Based on Lisa’s popular book, Forget Perfect, this touching humorous program is for every woman who has put herself last on her own priority list. A huge hit with philanthropic organizations and volunteer groups.

Noble Sales Purpose™ Workshop
This hands-on workshop is for sales leaders and marketer who want to imbed Noble Sales Purpose into their organizations.


Biography Read more

Sales Leadership expert Lisa Earle McLeod is best known for creating the popular business concept “Noble Purpose.” Her bestselling book, Selling with Noble Purpose, has been a game changer for leaders at global firms like Flight Centre, Hootsuite, Merrill Lynch, and Sunovion Pharmaceuticals.

The founder of McLeod & More, Inc., a sales leadership consultancy, McLeod introduced the concept of Noble Sales Purpose™ after her research with sales teams revealed that salespeople who sell with Noble Purpose, who truly want to make a difference to their customers, outperform salespeople who are focused on targets and quotas.

McLeod is the Sales Leadership expert for She has appeared on the NBC Nightly News, the Today Show, and Good Morning America.

She is the the author of 4 bestselling books, and is a sought after keynote speaker who has rocked the house everywhere from Apple to Peterbilt Trucking.

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