Jason (Jay) Baer is a renowned marketing strategist, speaker and New York Times best-selling author who travels the world convincing businesspeople to make their companies more valuable by focusing on help, not hype.
He is President of the social media and content marketing consultancy Convince & Convert. A digital marketing pioneer, Jay has consulted with more than 700 companies since 1994, including Caterpillar, Nike, Visit California, Allstate, Petco, Columbia Sportswear, and 30 of the Fortune 500.
The creator of five multi-million dollar companies, Jay's Convince & Convert blog is ranked as the world's #1 content marketing resource, and he's the host of the popular weekly Social Pros podcast. He's also an active venture capitalist and technology advisor.
His book Youtility: Why Smart Marketing is About Help not Hype, debuted at #3 on the New York Times best seller list, and was a #1 Amazon best seller. Jay is also the co-author of The NOW Revolution, a best-selling book about social media's impact on businesses of all sizes and types.