Paul Taylor

Paul Taylor

Gen Z (Mosaics) & Millennials
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Program Descriptions

The Mosaic Generation and The Next America
Today's teenagers are the transitional generation to an America that will be "majority minority" by 2044. For them, diversity is more that a demographic trait; it's a core value. Attitudinal surveys indicate they are the most liberal generation in American history on matters of race, gender and sexual identity. This talks looks at their likely impact on the nation's politics and economy as they become the dominant generation in the workforce and electorate between now and mid century.


  • Why are today's teenagers so optimistic -- and so depressed?
  • Why do they distrust politicians, the media, consumer brands -- and other people?
  • Will they hang onto their liberal political views? Can they transform public policy?

    The Millennials
    The 80-million strong Millennial generation is now the largest age cohort in America's workforce. This talk profiles them as employees, consumers, parents, spouses and citizens. Using attitudinal surveys and behavioral data, it describes their economic circumstances, political and social values, racial characteristics, and gender roles. It also delves into their family structures, life priorities, social media habits, workplace expectations, consumer preferences and patterns of personal and institutional trust.

  • How can I attract and retain Millennial employees?
  • What kind of consumers are they?
  • How can I develop brand loyalty among Millennials?
  • Will Millennials eventually marry? Buy houses? Cars?

    The Graying of America and the World
    Between now and mid-century, the number of Americans over the age of 65 will nearly double, putting unprecedented pressure on public and private retirement financing, health care costs, family budgets and intergenerational relationships. This talk describes the social, economic and political dimensions of this "gray tsunami" and compares the challenges facing the United States with those in Europe and East Asia, where populations are growing older even faster.

  • How can aging societies keep their economic vitality?
  • What's the relationship between immigration and aging?
  • Why are fertility rates dropping so fast in America and around the world?
  • Why Book Paul Taylor?

  • Former Executive VP of Pew Research Center
  • At the Washington Post, covered three US presidential campaigns and was South Africa bureau chief
  • Uses demographic trend data to show how America is both diversifying and aging
  • Presents social, economic, political and technological portrait of the Millennial generation
  • Videos

    Biography Read more

    Paul Taylor is the author of The Next America: Boomers, Millennials and the Looming Generational Showdown (PublicAffairs, 2014).

    The book draws on his work at the Pew Research Center, a non-partisan “fact tank” that provides information on the issues, attitudes and trends shaping America and the world. He served as the center’s executive vice president from 2003 to 2014 and oversaw all of its demographic, social and generational research.

    He has given presentations on generational change to universities (including Yale, Stanford, NYU, Rutgers, Texas A&M, Marquette), think tanks, civic and professional organizations, elected officials, government executives, media organizations, labor unions, chambers of commerce and businesses (including Macy’s, Volkswagen, Allstate, UBS, General Electric, Mass Mutual, New York Life and J. Walter Thompson). He appears frequently on television and radio public affairs programs and has written for many of the nation’s leading print publications.

    Prior to his work at Pew, he served as president and board chairman of the Alliance for Better Campaigns, a public interest group that sought to reduce the cost and improve the content of political campaign communication on television. Its honorary co-chairs were Walter Cronkite and former Presidents Gerald Ford and Jimmy Carter.

    Prior to launching the Alliance, he was a newspaper reporter for 25 years, the last 14 at The Washington Post, where he covered three U.S. presidential campaigns and served as bureau chief in South Africa during the historic transformation from apartheid to democracy. Earlier he worked at the Philadelphia Inquirer and the Twin City (NC) Sentinel.

    He is also the author of See How They Run (Knopf, 1990), and co-author of The Old News Versus the New News (Twentieth Century Fund, 1992). He has a BA from Yale University and twice served as the visiting Ferris Professor of Journalism at Princeton University and he and his wife live in Bethesda, Maryland. They have three grown children and two grandchildren.

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    "Fantastic presentation! I could have listened to Paul for another couple of hours. It really helped to frame where we were; where we are today; where to go as a country to remain a “leader”. Thoroughly enjoyed!! I would recommend bringing him back as a speaker in the future."
    --attendee at Healthcare Quality and Equity Action Forum, Boston, MA

    "Your research and observations connect so well with our constituency. Your content and observations were pertinent to the many conversations that our members were having during the conference on enrollment, changing demographics, student affairs issues, diversity, and future-planning. Thank you once again, Paul! We are enormous fans of your research and your presentation. ... it was tremendous"
    --Strategic Alliances - Society for College and University Planning

    "Clear, concise, fascinating. Could not be any better."
    - attendee at Healthcare Quality and Equity Action Forum, Boston, MA