Steve is the Founder and CEO of Liguori Innovation. The firm specializes in helping organizations identify and create new sources of growth for both existing lines of business and new categories. Steve is an expert at applying start-up principles that stress leadership, speed and improved customer outcomes in complex organizations.
Most recently as GE’s Executive Director of Global Innovation, Steve was instrumental in major efforts that helped transform and re-invigorate GE’s organic growth and speed to market with outstanding results. He is sought out for innovation expertise by large firms and startups alike.
Steve acts as an “Innovation Accelerator” says Beth Comstock, CMO of General Electric, “If you are looking for leadership and action to accelerate innovation in your firm, Steve is your ‘go to’ expert.” Steve is currently an adjunct Professor at Columbia Business School and immediate past Chairman of the Business Marketing Association, the world’s largest organization of business-to-business professionals. He brings a background of thought leadership in diverse categories such as consumer packaged goods, heavy industry, financial services, software and healthcare.
Steve’s distinctions include being named a Marketer of the Year, Harvard Business Review author, Chairman’s Award winner at both Citigroup and GE and launching the Super Bowl halftime show with none other than Michael Jackson.