- He is the bestselling author of six books including Negotiation Boot Camp, In Lies We Trust, and Beating the Success Trap.
- Ed has appeared as negotiating expert on PBS, ABC National News, Fox News, Inside Edition, and Fortune Business Report.
Ed Brodow is the world’s top spokesman on the art of negotiation. SEC Chairman Harvey Pitt dubbed Ed the “King of Negotiators.” Forbes Magazine agreed, ranking Ed as one of the nation’s leading dealmakers. Ed is the bestselling author of seven books including the business classic Negotiation Boot Camp: How to Resolve Conflict, Satisfy Customers, and Make Better Deals.
Ed has enthralled more than 1,000 audiences in Paris, Milan, Athens, Madrid, Frankfurt, Tokyo, Singapore, Bangkok, Sao Paulo, Bogota, Nairobi, Montreal, Washington, and New York with his high-energy delivery, infectious humor, and practical ideas on the art of negotiation. His client list includes many of the world’s most prominent organizations, notably Microsoft, Goldman Sachs, Starbucks, Learjet, Raytheon, AT&T, Hyatt, McKinsey, Ahold Delhaize, Johnson & Johnson, The Gap, Ritz-Carlton Hotels, Revlon, Zurich Insurance, British Aerospace, Google, Exxon Mobil, the IRS, and the Pentagon.
A nationally recognized television personality, Ed Brodow has appeared as negotiation guru on ABC National News, Fox News, PBS, Inside Edition, and Fortune Business Report. Followed by hidden TV cameras in New York, Boston, and San Francisco, Ed proved to American consumers that they have the power to negotiate better deals in department stores and retail malls. His innovative negotiating strategies have been showcased in The Washington Post, Los Angeles Times, Wall Street Journal, The Globe and Mail, Entrepreneur, Business Week, Smart Money, Forbes, and Selling Power.
For more than two decades, Ed’s acclaimed Negotiation Boot Camp® Seminars have set the standard for “how to make a deal” in Corporate America. His concept of negotiation consciousness has helped thousands of business executives apply critical thinking to their decision-making process.
A true “Renaissance Man,” Ed has been a Fortune 500 sales executive (IBM, Litton), US Marine Corps officer, novelist, and Screen Actors Guild member with starring film roles opposite Jessica Lange, Ron Howard, and Christopher Reeve.
Cambridge University Press in the UK selected Ed’s signature “Meatball Sandwich” story as the paradigm for excellent story telling, acclaiming his talent for setting the scene, creating drama, involving the audience, establishing credibility, delivering the punchline, and linking to the theme of the presentation.
When you book Ed Brodow as your Keynote Speaker, you are ensuring that your audience will be in the right frame of mind to maximize their experience of your meeting or convention. Your audience will be:
Audiences relate to this topic because in today’s challenging business climate, the ability to negotiate can make the difference between success and failure. That’s why Ed Brodow’s entertaining and informative negotiation keynote is always SRO: Standing Room Only. His message is that you can overcome the current economic malaise and outpace your competition by utilizing core negotiation techniques, such as aiming high, challenging negative assumptions, and improving listening skills. Ed’s stories — exciting, funny, and to the point — provide the dynamic pacing. Audiences love how Ed relates his talk to their unique issues. Ed’s practical ideas, high energy, and humorous anecdotes will create an upbeat rhythm for your meeting or convention.
“We had two objectives: a) laying out a framework or checklist for negotiating effectively, b) bringing fun & unique illustrations to really bring forth the steps in the framework. Ed did both very effectively. He is a very bright and interesting person with intellectual breadth that is rare.”