Bob Burg

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Endless Referrals system, Genuine Influence and Go-Giver principles

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3 Video(s) By This Presenter

Bob Burg’s Speaking Reel
Bob Burg’s Influence & Success Insights
Bob Burg’s Endless Referrals Action Tip #1

3 Programs By This Presenter

How a subtle shift in focus helps you provide exceptional value, expand your influence and dramatically increase your income. Based on Bob’s international bestseller, The Go-Giver, this inspiring and principle-based program teaches the Five Laws of Stratospheric Success and how they can be utilized to dramatically increase effectiveness both personally and professionally.

Learn how to:

  • Sell on high value (and be positioned as a resource) rather than on low price (and be positioned as a commodity).
  • Impact the lives of many more people with the exceptional value you provide.
  • Develop an army of “personal walking ambassadors.”
  • Powerfully influence while staying totally congruent with your values.
  • Get past the mental road blocks that keep you from the prosperity you deserve.

This program takes the Five Laws of Stratospheric Success and applies them specifically to the selling process. Bob will help your sales team redefine how they view the selling profession and realize the amount of money they make is directly proportional to the number of people they serve and how well they serve them.

Recession-proof your business by never running out of high-quality prospects again. Bob’s principles and system will equip your team to easily generate a constant stream of interested and qualified referrals! This powerful program is based on Bob’s bestselling books, The Go-Giver, Go-Givers Sell More, and Endless Referrals: Network Your Everyday Contacts Into Sales, which serves as the “textbook” of choice for many of today’s top sales organizations.

Learn how to:

  • Generate high-quality new prospects — whether or not you have ANY existing contacts.
  • Create more sales in less time.
  • Instantly connect authentically via Bob’s “Feel-Good Questions®.”
  • Deepen that new connection via the “One Key Question” that will set you apart from the rest.
  • Ask for referrals the right way so that…you’ll actually receive them!

Lead Better, Sell More and Get the Results You Desire

Whether in terms of leading a team or as part of the sales process, Influence is the ability to move people to a desired action. When done correctly, everyone benefits and feels genuinely good about the results. Having the ability to influence others is a privilege that far exceeds any negotiation strategy or tactic.

In this program, utilizing his Five Principles of Genuine Influence™, Bob shares his strategies for accomplishing this predictably and sustainably. No “quick-fix” techniques that resemble verbal Ju-Jitsu, these are simple yet highly effective methods of communication and persuasion that result in a win for all concerned.

Learn how to:

  • Understand and work within THE most powerful aspect of human nature.
  • Control your emotions and turn an adversary into an ally.
  • Set the frame which will practically guarantee a mutually successful outcome.
  • Communicate with tact and empathy.
  • Use the 8 key words to immediately move someone to your side of an issue.


The Go-Giver is one of the most impactful reads of my career, so much that the book is given to every single person who joins our company at time of onboarding as a means of conveying our culture and the desired mindset for success as entrepreneurs. While ultimately desiring to have Bob appear at a live company event to speak to our team, in our present environment it simply wasn’t possible. Therefore, we elected the next best option which was to have Bob conduct a session virtually. His ability to connect through that medium with our team and personalize his message to our company was truly impressive, and the feedback we’ve received following has been outstanding. If considering engaging a speaker to deliver invaluable lessons during this era of distancing, I can’t provide a stronger recommendation than Bob Burg. “

— Premier Sotheby’s International Realty

“As one of the top real estate brokerages in the Tampa Bay area, we are very particular about the quality of real estate associates we bring into our fold. One way our leadership team has selectively chosen potential associates is by giving them a copy of The Go-Giver and finding out what resonates with them about the book. Needless to say, having Bob Burg speak to our sales team was nothing short of extraordinary. He is dynamic, entertaining and his philosophy works well in any situation…whether that’s business or personal development. We really enjoyed having him motivate our sales associates and leadership team.”

— Smith & Associates Real Estate

“Bob’s presentation at our BDO Alliance Conference was extremely well suited for our 1,300 person audience. His delivery was energizing, and we received very positive feedback; “The Go-Giver” is a universally inspiring message, and particularly timely for today’s professional environment.”

— BDO Alliance USA
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