David Nour

Co-Create: Provides the construct, the process, and the tools to help you do just that – evolve yourself, your team, and your organization. We’re inundated with PUSH management, leadership, strategy and particularly marketing; so much that we’ve become desensitized to it! It’s all becoming noise! Have you ever tried pushing a rope? It doesn’t work! Individuals, teams, and organizations must balance learning and performing to evolve. That evolution no longer comes from being the smartest in the room, but one of collaborating with strategic relationships – within and external to the organization!

Return on Impact isn’t about Facebook, Twitter, or YouTube. It’s about socially enabling organizations to listen louder, think faster, and respond to changing market dynamics, helping them reinvent, adapt, and relate in new and powerful ways. Demonstrates how social media is swinging the power pendulum in the direction of members and customers, leaving many industries and organizations out of the equation.

Create sustainable competitive advantage, develop a relationship-centric culture, and have the audacity to fail and the ability to learn from those failures. Create greater market value than your competitors, help your channel partners differentiate your unique products or services, shake up your value chain. It’s that simple.

Apply powerful lessons learned from emotional awareness, personal authenticity, humor, and servant leadership. Key topics include: influence vs. persuasion, awareness and performance factors, what effective teams and leaders know about honesty, the impact of emotions in decision-making, and how to create your own luck. Develop superior partnerships (manufacturer /distributor, wholesaler/reseller) through this systematic approach driven by the book ConnectAbility (McGraw-Hill).

Exceptional experiences, without them, you’re forgotten. But this goes beyond customer service, exceptional relationship experiences have become the standard expectation among members, customers, patients, and employees. The status quo is no longer good enough. What will the consumer—the same one who stays at trendy boutique hotels, purchases personally-delivered cars, and otherwise favors high-touch, high-care shopping, both on- and offline– expect from an experience with your brand?

Learn how to give your business the leading edge that Airbnb, Lending Club, and City CarShare have in common. These powerful examples of disruptive innovation in peer-to-peer business models are empowered by real-time insights, highly personalized sharing, global distribution, and reuse of excess capacity in goods and services. Add in a set of values like extreme trust, transparency, economic empowerment, creative expression, authenticity, community resilience, and human connection and the result is a marked increase in the value of these goods and services. Make yours the next leader in your industry.