- He has held multiple leadership positions at high-growth tech startups
- He created the award-winning podcast, Unthinkable
- He co-founded Boston Content, the northeast’s largest community of content creators and marketers
Jay Acunzo is waging war on conventional thinking. As a digital media strategist at Google, he was responsible for pushing marketing executives and practitioners into the digital age more rapidly, in ways that benefitted both companies and careers. He held multiple leadership positions at high-growth tech startups, including Head of Content at HubSpot, and served as Vice President of Brand and Community at the venture capital firm NextView. On the side, Jay created the award-winning podcast, Unthinkable, and co-founded Boston Content, the northeast’s largest community of content creators and marketers.
Courses at Harvard Business School have cited Jay’s work, as well as writers at the New York Times, the Washington Post, FastCompany, Forbes, and more. He has been called a “creative savant” by Salesforce and named to the city of Boston’s “50 on Fire” list.
Today, Jay is the founder of Marketing Showrunners, author of the book Break the Wheel, and a decorated show host and executive producer. In a world where “storyteller” has become a buzzword, Jay actually understands how to tell great stories — stories that entertain, surprise, teach, and above all, push people beyond conventional thinking so they can do their best work. His book, Break the Wheel: Question Best Practices, Hone Your Intuition, and Do Your Best Work, inspires others to do precisely that.
We live in a world flooding with best practices, conventional wisdom, and trendy tactics. Every day, dozens of supposed “right” answers both internally and externally promise that they will deliver our best results. It’s all we can do to simply keep up, let alone take control, get proactive, and finally do our best work. It’s like we’re trapped. We’re stuck on this always-spinning wheel of reactive decisions and commodity work, and this wheel leads straight to the one place we don’t want our companies or careers to be: average.
It’s time to escape this cycle. It’s time to break the wheel.
In this fast-paced, inspiring talk, award-winning documentary host and former Google and startup brand-builder Jay Acunzo will hand attendees a sledgehammer. They’ll learn how to find clarity more quickly among the noise, cutting through past precedents and buzzy trends that only create sameness in their niche. Through science and story, Jay will share a framework to more successfully think for yourself when surrounded by conventional thinking. This isn’t about being a rebel. It’s about driving real results for companies and careers alike. In the end, attendees will become the welcome exceptions to the status quo.
While everyone around them merely survives, they’ll know how to thrive. Remember: Finding “best practices” isn’t the goal. Finding the best approach for you is. Jay’s presentation will inspire and empower people to do exactly that.
In this talk, attendees will learn:
The psychological barriers to making good decisions at work.
The one behavior change that can help them overcome these barriers.
Why this change can make creativity feel more logical than lofty.
How to create a personal, team-wide, or company-wide “decision-making filter” to more quickly and confidently find the best approach in each new situation.
“Jay is among the top speakers at Content Marketing World every year…each time we ask him back, the scores come back better and better. An original thinker and dynamic presenter, Jay is becoming one of the “must-see” speakers at any marketing and communication event.”
“Jay’s presentation was perfect for our modern B2B marketing team. He put forethought in to understanding our team and creating a presentation to fit the context of our marketing off-site. We could not be more pleased with the outcome and content today and would have Jay back in a heartbeat!”
“Jay’s was the best session I’ve ever attended in my 25 years of conferences! (I grew up watching my parents do keynotes.) I had so much energy and aspiration walking out of there!”