Stephen Shapiro

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Best-Selling Author and Leading Authority on Creativity & Innovation

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1 Video(s) By This Presenter

Stephen Shapiro

4 Programs By This Presenter

Quit Thinking Outside the Box—Find a Better Box

Well-intentioned leaders, in their attempts to boost innovation, are inadvertently destroying it. What if “thinking outside the box” actually kills innovation? What if failure is not a necessary component of innovation? It’s time to innovate the way you innovate.

During this customizable and interactive keynote, you will discover that innovation isn’t just about generating occasional new ideas; it’s about staying consistently one step ahead of the competition. This enlightening experience brings to life the concept in Stephen Shapiro’s latest book, Best Practices Are Stupid.

You will discover why:

You don’t want to innovate everywhere. Avoid trying to improve every aspect of your business. Instead, “innovate where you differentiate.” Focus your energy where there is the greatest potential impact.

Asking for ideas is a bad idea. Avoid suggestion boxes or abstract questions. They create a lot of noise and wasted energy. Instead, provide well-framed challenges to increase creative output. “Don’t think outside the box, find a better box.”

Expertise is the enemy of innovation. Breakthroughs are rarely developed by experts within your industry or area of specialization. Instead, reframe your challenge to find solutions elsewhere.

The pragmatic approaches shared in “Innovate the Way You Innovate” have increased innovation ROI tenfold or more.

Don’t Let Your Innovation Potential Fall Short

Contrary to conventional wisdom, opposites do not attract. As a result, in business, we tend to surround ourselves with people who are similar to us. Although this is great for efficiency, this lack of diversity can kill innovation.

How can you increase your innovation potential? Play Personality Poker® with Stephen Shapiro! This fast-paced, highly interactive game will help you discover:

  • Your primary innovation personality
  • Your innovation blind spots
  • Why the person you like the least is the person you need the most
  • What is missing from your team that is limiting innovation and success
  • How to create a high-performing innovation team that leverages divergent points of viewThis is the most interactive keynote you will ever experience and has been done with audiences of more than 1,000 people in a Vegas casino! Be ready for an incredible way to kick off your conference as it will set the tone for the rest of your event!

Create Your Best Innovation Culture

You’ve decided to invest in innovation.

You have a team of innovators ready to change your culture.

Now where do you begin?

Stephen’s presentation, consisting of content from his best-selling book, Best Practices are Stupid, is specifically designed for individuals tasked with making innovation a reality in your organization. Throughout this impressive presentation, Stephen will address a wide range of issues such as:

  • Why failure is bad but experimentation is good
  • How to measure innovation to ensure you are innovating efficiently
  • What organization structures help push innovation to the lowest levels of the organization
  • How to identify your organization’s differentiator and its impact on innovation
  • How to motivate everyone in the organization to participate in innovation
  • How to maximize your innovation ROI with a challenge-centered approach“Innovation for Innovators” provides the basics and the specifics necessary for any company to create a pervasive culture of innovation.

Developing Breakthrough Solutions

Innovation isn’t just for innovators! It’s for everyone. This interactive keynote – which can be done with any size audience and is relevant to everyone – shares a number of practical techniques that anyone in your organization can use. For example, it can help:

  • Sales reps develop new and better ways of closing the deal
  • Marketers create more compelling and persuasive campaigns
  • IT develop better technology more rapidly with lower risk
  • HR professionals better engage employees and improve performance management
  • Manufacturing reduce costs and improve quality
  • Everyone be more productive and better at solving your business challenges

Topics and Expertise

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“Stephen’s passion for innovation is infectious. His mandate to focus innovation relentlessly on well-articulated problems has caused an internal shift in mindset and approach for our innovators. Personality Poker is a thought-provoking and fun approach to understanding and leveraging diversity. Stephen delivers both in a way that is truly inspirational and actionable.”

— Procter & Gamble

“Stephen brought incredible energy and highly relevant messages that made it possible for us to rethink our innovation principles and extend them to our customer-facing functions. His thought provoking insights pushed us to re-examine our mental models and spark new ideas for innovation with and for our customers. Stephen has a fun and highly infectious style and could be an asset to any organization trying to make innovation a reality.”

— 3M

“Stephen Shapiro, according to the evaluation forms, was among the best in a strong roster of speakers at our 2013 Innovation Master Class Conference held at 3M’s Innovation Center. The positive written-in comments further reflected the value that our sold-out crowd of innovation leaders received. His style is interactive while delivering practical but unique perspectives, which challenge all to new thinking. Personal stories of professional experiences add the measure of ‘memorability’ that helped the stickiness and authenticity of the messages as well. We are delighted to work with Stephen and thought we should share a few verbatims from those forms: ‘very entertaining but more importantly extremely informative and thought provoking’, ‘highlight of the conference for me’ and ‘excellent, energetic’.”

— The Conference Board
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