- He has over 20+ years of experience in business and association management
- Has served as CEO of three different organizations
- He is a certified life coach and has authored of two personal development books
Tom Morrison is a 1990 graduate of Florida State University with a B.S. in Finance and currently serves as CEO of the Metal Treating Institute and President of Tom Morrison & Associates. Tom has over 20+ years of experience in business and association management having served as CEO of three different organizations. Through Tom’s leadership, his current association’s net worth has grown over 2,600% since 2006. Tom attributes this growth through embracing change, focusing on marketplace disruption and driving maximum value to the customer experience.
Tom is a certified life coach and has authored of two personal development books. The first in 2015 called How to Get People to Scream Your Name and Beg For More and his second in 2018 called, The Dash… Making Sure Your Obituary Won’t Suck.
Tom is active in at the local and national level in his industry trade associations and in 2012 was named the Florida Association Executive of the Year.
Tom is a nationally sought after professional speaker on the topics of market disruption, maximizing customer value & engagement and personal development.
Tom’s passion is inspiring people, associations and companies to maximize their success in seizing the opportunities that are coming their way.
With disruption driving change at light speed, two things are certain with “change”: you no longer have the luxury of time and it is unforgiving. In a study by IBM, over 5,000 C-Suite executives stated that their #1 fear for the future was the “DISRUPTION” of their industry or business model. Forbes reports that market disruption will drive 40% of Fortune 500 companies into bankruptcy in the next 10 years. Any industry ignoring the wave of change headed our way will risk becoming irrelevant and eliminated. In this very insightful and energetic session, Tom will unpack the key elements of FUTURE 4.0 including:
Everyone has a Dash. You can’t hide it, throw it away, or lose it. You have it from beginning to the end of life. Your Dash represents everything in your life, both personally and professionally…all the joy, hurt, pain, success, and failures are in your Dash. For associations, if your members are not personally fulfilled, they will never be professionally fulfilled. If they are not professionally fulfilled, they will never be passionate about your association. With studies showing most people in debt, not taking care of their health regularly, and unhappy in their jobs or relationships, this session will inspire them to make change, chase their dreams, and live in the moment to enjoy life today. During this presentation, Tom unpacks the 3 components that makes up everyone’s “Personal GDP.” Your Personal GDP is the driving force to your success. This keynote is based upon my new personal development book that will be launched in August of 2018.