- Omar Johnson is a top marketing and branding keynote speaker, entrepreneur, former CMO at Beats by Dre, and former VP Marketing at Apple. Adweek named Johnson a “Brand Genius,” and Business Insider named him one of the “Most Innovative CMO’s.”
Omar Johnson is a marketing innovator in the art of building world-class brands. As former CMO of Beats by Dre and VP of Marketing at Apple, throughout his career, Johnson has led all facets of marketing, ranging from brand development and positioning to advertising and global digital marketing.
Under Johnson’s tenure, Beats grew from $20 million to a $2.0 billion dollar category leader, becoming the #1 premium headphone in over 25 countries, which led to the subsequent purchase by Apple for $3 billion. Adweek named Johnson a “Brand Genius,” and Business Insider named him one of the “Most Innovative CMOs.” Additionally, Johnson has worked on hundreds of winning marketing campaigns while at international brands such as Nike, Coca-Cola, Kraft Foods, and Campbell Soup. Johnson produced some of Nike’s most memorable TV commercials including “Rise,” starring LeBron James, “All Together Now,” featuring Kobe Bryant, and “The Most Valuable Puppets”.
Some of Omar’s engagements include Fortune 1000 and strategic clients such as AT&T, Salesforce, and ServiceNow, Inc.
Since Apple, Johnson has founded ØPUS United, a modern brand management company comprised of a multi-disciplined collective of award-winning executives, athletes, strategists, creatives, and musicians, who understand the anatomy of world-class brands. Through his work with ØPUS United, Johnson has also been actively involved in developing initiatives, such as We The People and We Got Next, and authored Dear White Corporate America to encourage conversations around racial equity and the empowerment of younger generations to take action through polling, voting, and representation within the government. Most recently, Johnson became a board member of two companies, Qualtrics and Theragun.
Johnson is from Brooklyn, NY. He received a BS in Biology and Chemistry from Georgia State University and an MBA from Goizueta Business School at Emory University.
Many leaders and business owners are at a loss on how they can concretely affect change and grow their business in regards to diversity. Join us for a conversation with Omar Johnson, Former CMO at Beats by Dre, and Former VP of Marketing at Apple, Inc. as he shares his thoughts on how we can support our black employees, partner with the communities they serve, and make more conscious decisions in our marketing and branding efforts.
“Omar is a highly engaging presenter who will share with Domopalooza attendees how curiosity and creativity turned headphones from a commodity product into an experience, and how insights can drive influence. We’re thrilled to bring his experience to the Domopalooza stage.”
“I worked with Omar during the launch of Nike+ and Nike Sport Music marketing campaigns. Omar’s intelligence, clear communication, direction, passion and creativity are unmatched. In the simplest terms, Omar is a pleasure to work with and is a true treasure within this industry.”
“My highlight for Domopalooza Day 1: Omar Johnson. I’m in awe of the marketing strategy for Beats by Dre.”
“Omar Johnson is a fantastic speaker and extremely gracious. We gained valuable insights that we will use as an organization moving forward. His contribution to our event made it a great success.”