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Dirk Beveridge

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Businessman, Author, Consultant

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1-973-313-9800

2 Video(s) By This Presenter

Dirk Beveridge – Compeling Value Propositions
Dirk Beveridge – Our Calling As Leaders

4 Programs By This Presenter

Most businesses agree that they must reinvent their business before someone else does. But, as you continue to operate the business for today, how can you unleash the spirit of innovation to create a relevant, stronger, and more profitable future? In this session you will explore The Innovative DistributorTM framework that provides practical lessons for creating transformative change – no matter the industry. Few speakers today have the ability to quickly help both seasoned and emerging leaders understand that status quo is the enemy and that they have a new responsibility to create a relevant and sustainable future. Dirk “gets it” and helps your people not only “get it” but leave with a roadmap for jump starting innovation.

We are living in disruptive times. Where businesses are experiencing foundational, transformational, and seismic change. In an age where “average is over” and leaders are challenged by the constant pressures from all directions – accelerating technology, shifting demographics, traditional and non-traditional competitive threats – they must not only navigate these new challenges, but must lead their organization to a new and stronger future.

This often begins by escaping the tyranny of the urgent to peer into the future and craft a new vision that becomes a unifying force that inspires innovation and excellence. Dirk shows you how and inspires you to act.

Forrester Research recently reported that 22%, over one million, B2B sales people will lose their jobs to eCommerce within the next 4 years. In this new normal sales people and marketers alike must quickly evolve and in some cases transform themselves and their positioning.

Dirk has spent his career in-the-field and in the boardroom with sales and marketing professionals across industries. He knows that today’s sales and marketers have a new mandate of relevance as marketing has transformed from interruption to permission, and sales from product peddling to becoming a Sustaining Resource. They must: Be Bold. Be Deep. Be Disruptive. And they must Be Good.

Many businesses today are trapped in a world of sameness. As customers seek options, they find a sea of non-differentiated businesses. This is because most product, service, and marketing plans are built on a platform of “me too” rather than “follow me.”

MagneticValuePropositions –thosethatattractraving fans and profitable customers – deliver solutions to unmet and often unarticulated customer needs. Your customers have specific jobs they want done, pains eliminated, and real gains delivered. Understanding the customer at this level and your Magnetic Value Proposition will emerge. Dirk has been front and center in helping businesses breakthrough and he’ll inspire you to do the same.

Topics and Expertise

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Sales Strategies Marketing Management Customer Service Motivational

Reviews

“He was our best ever! Everything was fabulous! Dirk is an amazing speaker and his energy as well as his presentation made quite an impression with the group! Thanks again for all your help we really appreciate it.”

— Haywood Pool Products

“Would recommend, very passionate speaker.”

— Western Suppliers Association
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