NEALE GODFREY’S TRAILBLAZING WORK
Neale S. Godfrey is the financial voice for women and Baby Boomers as well as a world-renowned speaker and author, who has inspired millions through her work. She motivates, trains, educates, and frankly, entertains by delivering her core message: Empower yourself to take control of your financial life. Neale brings an important perspective on connecting the financial dots for families, which she currently delivers to thousands of general corporate audiences and financial advisors.
Neale currently serves on the Board of Advisors for DriveWealth, LLC, a registered broker/dealer with a low cost, mobile investing platform, and Greenlight Financial Technology, Inc., a permission-based spending card for children, giving parents the ability to “greenlight” transactions.
She is also an Innovation Fellow and Executive in Residence at the Columbia Graduate School of Business. Neale is a popular contributor to Forbes.com, writes as a personal finance contributor to Kiplinger, and serves audiences of all ages with thought-provoking content on critical money topics via her website.
MAKING MONEY MAKE SENSE
As the creator for the topic of “kids and money” and trailblazer for financial literacy, Neale Godfrey has worked tirelessly over the last 35 years to connect the family around the topic of money.
Neale began her journey in 1972 as one of the first female executives at Chase Manhattan Bank (the world’s largest bank at the time). She later went on to become President of The First Women’s Bank and founder of The First Children’s Bank and the Institute for Youth Entrepreneurship in Harlem.
Neale is the New York Times #1 Best-Selling Author of Money Doesn’t Grow on Trees: A Parent’s Guide to Raising Financially Responsible Children and has authored a total of 27 books to empower kids and their parents to have a healthy relationship with money.
PUTTING DOLLARS AND SENSE TOGETHER
In 1989, Neale formed her own company, Children’s Financial Network, Inc., with the mission of educating children and their parents about money. Among her many accomplishments, Neale developed the first money curricula for children and young adults, Pre-K through High School, The One and Only Common Sense/Cents Series, as well as an interactive computer game called MoneyTown. More recently, Neale partnered with Tom Hester (Character Designer for Shrek) to give a facelift to her money characters. Those characters are featured in all three of Neale’s #1 Educational mobile gaming apps in the App Store.
TELEVISION, TASK FORCES, AND TELLING IT LIKE IT IS
Neale has served as a National Spokesperson for companies such as, Aetna, Coca-Cola, Fidelity, Lincoln Financial, and Microsoft. She has also appeared as a financial expert on programs such as, The Oprah Winfrey Show, Good Morning America, and The Today Show as well as in the PBS special, Your Money, Your Children, Your Life. Neale was also a former Nationally Syndicated Columnist for the Associated Press, Forbes, and the Huffington Post.
Neale has served on White House and Governor’s Task Forces, as well as on the Board of Directors of The NY Board of Trade, UNICEF, University of Charleston, Morris County Chamber of Commerce, UNWomen, and Young President’s Organization (YPO). She is currently involved in New Jersey’s State Employment and Training Commission Council on Gender Parity in Labor and Education as well as the state’s Science and Technology Workforce Subcommittee. Neale also serves on the National Urban League Guild Board.
CONNECTING THE GENERATIONS THROUGH MONEY AND CHARITY
Neale helped found a YPO global entity called RISE, an international social and ecological movement and incorporated into WorldMerit (WM). WM connects Millennials in 160 countries helping to address global issues. She is also a faculty member of the Entrepreneurship Bootcamp for Veterans with Disabilities (EBV) and V-Wise, Veteran Women Igniting the Spirit of Entrepreneurship, operated by The Institute For Veterans and Military Families at The Whitman School of Management of Syracuse University.
ACCOLADES, AWARDS, AND APPLAUSE
Neale has earned recognition from the White House for her program, LIFE, INC: The Ultimate Career Guide for Young People, sponsored by Deloitte Foundation. She has been honored with awards such as:
- Woman of the Year
- Banker of the Year
- Muriel Siebert Lifetime Achievement Award (for her trailblazing work on financial literacy) • NJBIZ Best 50 Women in Business Award
- Femme Award of Excellence for child advocacy, UNWomen
- National Winner, w2wlink’s Ascendancy Awards for Business Women
- Garden State Woman of the Year
- Awarded for Outstanding Service Toward Financial Literacy, United Negro College Fund • Women of Influence Award, Commerce and Industry Association of New Jersey
- National Honoree, WomenInBusiness.orgNeale Godfrey also graduated cum laude from The School of International Service at The American University.Despite all of her achievements, her kids and grandkids find it really cool that she was an answer on Jeopardy! as well as a question in The New York Times crossword puzzle.
Neale is an Executive in Residence at Columbia Graduate School of Business, where I mentor our next generation of business leaders As well as an Innovation Fellow focusing on entrepreneurship. She has mentored over 50 budding entrepreneurs at Columbia, from countries all over the world. Neale is involved in mentoring and coaching in a ground-breaking course, headed by a famous professor, Sheena Iyengar. She has developed a new paradigm for innovation. The course is called; Think Bigger: The Innovation Method. Neale on the board of advisors for 7 start-ups in various stages of development. She lectures and speaks about transitioning from the corporate world ( began her career as one of the first female executives at Chase Manhattan Bank in the early 1972’s) into the world of entrepreneurship. She found a need and built a company around it. She actually discovered a topic that had never been dealt with, and created that into a business and movement that is mainstream today.