Nick Westergaard

In study after study, communication consistently ranks as a top leadership skill. Communicate effectively and your team can move mountains. But how can you stand out as a leader in our crowded, distracted world?

Storytelling is one of the most powerful tools for connecting with and inspiring others. By learning to tell your story, you can take ownership of your unique voice and put it to use in your work as a leader.

During this actionable and engaging keynote, you’ll learn the science behind storytelling, how the five types of leadership stories work, and how you can integrate your own story into your work to build trust and inspire your team.

Despite the fact that technology has made marketing easier than ever before, the increased noise has made it harder for brands to actually stand out in our crowded, distracted, digital world. Rather than continuing to interrupt our way around this problem, we need to learn the secrets of the oldest, most powerful communication tool — story.

As part of this entertaining, educational, and actionable keynote, audiences will learn the brain science behind why story works with examples from pop-culture classics and story-driven brands. In the end, they’ll move beyond talking about the trend of storytelling to implementing stories as tools for their brands.

When it comes to marketing, it’s the best of times and the worst of times. New media allows us to reach more people, build personal relationships, and deliver real value to our customers. However, budgets are tighter than ever and we’re constantly distracted by all of the shiny new things coming at us. The answer? Get scrappy.

During this myth-busting and actionable talk, you’ll discover how getting scrappy can help you put your brains before your budget, do more with less, and simplify your marketing in today’s complex world.

With the rise of digital media, you’d think it’d be easier than ever to be heard. Yet, most messages—especially marketing messages—fail to cut through the clutter in our crowded, distracted world. To stand out today, you have to start with your brand. But the rules of brand building have changed.

During this insightful and engaging keynote, you’ll learn about the seven Brand Now dynamics — meaning, structure, story, content, community, clarity, and experience — and how you can use them to build a standout brand.