As the Swedish-Australian founder of Thinque, Anders Sorman-Nilsson (LLB MBA) has become a valued strategist to Fortune 500s and ASX leaders, converting provocative questions into proactive, predictive strategies. A global thought leader since 2005, Anders works across four continents as a speaker, futurist and author.
Anders is an active member of TEDGlobal and has keynoted at TEDx in the United States and Australia, was nominated for the World Economic Forum’s Young Global Leader in 2015, and was the keynote speaker at the G20’s Y20 Summit in Australia. His presentations are meticulously researched, highly energetic and always fascinating with content tailored to the audience, which is why clients like Apple, Cisco, Mercedes Benz, Hilton, SAP, Gartner and Macquarie Bank have turned to Anders Sorman-Nilsson over the years to help them to push the bounds of the status quo — translating research into valuable foresight and business impact.
Featured regularly in international media including Monocle, Business Insider, Sky News Business, CIO Magazine and BOSS, Anders has authored two books; Digilogue: how to win the digital minds and analogue hearts of tomorrow’s customer and Thinque Funky: upgrade your thinking. His new book is out and it is called: Seamless: A Hero’s Journey of Digital Disruption, Adaptation and Human Transformation.
The world is filled with friction. Everywhere we go we experience the frictive effects of badly designed “seams”.
Smart brands understand that the future of customer service, great customer experience and the creation of raving fans, lies in their ability to design seamless transitions between physical and digital channels, and to deliberately and empathetically remove friction from our lives. In a future of the Internet of Things, Virtual Reality, and Artificial Intelligence, the ability of leaders and brands to go ‘seamless’ will distinguish the winners from the losers. This bespoke tailored presentation will provide: