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Daniel  Burrus

Daniel Burrus

Business Strategist and Global Futurist

In-Person Fee Range:
$20,001 - $30,000
Traveling from:
California
Speaking Demo
Success Unveiled Decoding Tomorrow Today
The Power Of Now Create A Defining Moment In Your Professional Journey

Daniel Burrus

Business Strategist and Global Futurist

In-Person Fee Range:
$20,001 - $30,000
Traveling from:
California

Why Book

  • Daniel Burrus is considered one of the World’s Leading Futurists on Global Trends and Innovation.
  • He has established a worldwide reputation for his exceptional record of predicting the future of technology driven change and its direct impact on the business world. He is also a contributing writer on the topics of innovation, change and the future for CNBC, Huffington Post, Wired Magazine and Examiner.com.
  • He is the founder and CEO of Burrus Research, a research and consulting firm that monitors global advancements in technology driven trends.

Biography

He has delivered over 3,000 keynote speeches worldwide and is a strategic advisor to executives from Fortune 500 companies, helping them to develop game-changing strategies based on his proven methodologies for capitalizing on technology innovations and their future impact. His client list includes Lockheed Martin, Verizon, Microsoft, VISA, Deloitte, Google, Procter & Gamble, KPMG, Honda, FedEx and the U.S. Department of Defense.

Burrus is an innovative entrepreneur who has founded six businesses, four of which were U.S. national leaders in the first year. He is the CEO of Burrus Research, a research and consulting firm that monitors global advancements in technology-driven trends to help clients profit from technological, social and business forces that are converging to create enormous, untapped opportunities.

He is the creator of the Hard Trend Methodology, the Anticipatory Organization® Business Model, used by leading organizations worldwide, and he is a founding member of the Department of Defense Joint Services Futures Group.  His accurate predictions date back to the early 1980s, when he became the first and only futurist to accurately identify the 20 exponential technologies that would become the driving force of business and economic growth for decades to come. They included digital electronics, AI, distributed computing, genetic engineering, lasers, optical storage, photovoltaics, fiberoptics and nanotechnologies to name a few. Since then he has continued to establish a worldwide reputation for his exceptional record of predicting the future of technology driven change and its direct impact on the business world.

Burrus is a featured writer, reaching millions of monthly readers with his insights on disruptive innovation, exponential change and the future. His work is featured across various platforms, including LinkedIn, where he is a member of an exclusive invitation-only group of experts. On LinkedIn alone, he has built a following of over 1.2 million professionals. He has been the featured subject of several PBS television specials and has appeared on programs such as CNN, Fox Business and Bloomberg. Burrus has been quoted in a variety of publications, including Harvard Business Review, The Wall Street Journal, Financial Times, Fortune and Forbes.

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Programs

The Anticipatory Leader: Harness Hard Trends for Rapid Innovation and Exponential Growth

In the fast-paced world of business, staying ahead of the curve is crucial. That’s why
the explosive growth of Generative AI tools has become a game-changer, offering
unparalleled opportunities for both growth and disruption. Digital transformation is
happening at an exponential rate, making it more important than ever to anticipate change
and act accordingly. Anticipatory Leaders are paving the way by using Hard Trends
based on future facts to identify and address disruptions before they even happen. By
pre-solving predictable problems and anticipating customer needs, Anticipatory Leaders
can gain a competitive advantage that helps them stay ahead of the curve. Don’t get left
behind – become an Anticipatory Leader and unlock the full potential of your business.
Key Takeaways:
Through industry-specific examples, attendees will learn how to identify Hard Trends
based on future facts that are certain to occur, and how to leverage these insights to
develop low-risk, high-reward strategies for elevating value, accelerating growth, and
achieving transformative results. Don’t miss out on this opportunity to gain valuable
insights to propel your business to the next level.
• Unlock the power of new AI tools to increase speed, lower costs, and drive growth.
• Anticipate and prepare for disruptions before they happen by identifying and acting
on Hard Trends.
• Pre-solve predictable problems to move forward faster by leveraging Hard Trends to
gain a competitive edge.
• Accelerate growth by identifying emerging opportunities through the use of Hard Trends.
• Stay ahead of the curve by identifying Soft Trends and influencing them to your
advantage.
• Leverage the certainty provided by Hard Trends to drive both Everyday, and
Exponential Innovation with reduced risk.
• Accelerate your organization’s growth and your employees’ success through Problem
Skipping techniques.

Harness Hard Trends and AI: Unleash Innovation and Amplify Growth

The use of Artificial Intelligence is not new, but it has recently gone from an evolutionary
state to a revolutionary state with the explosion of new Generative AI tools. As this world
becomes increasingly digital, incorporating Generative AI into your business strategy is
critical to lowering costs as well as driving innovation and fueling growth. In this keynote
presentation, Daniel Burrus will share AI tools and strategies that can be used to lower
costs, increase speed, and drive new levels of innovation and growth. In addition, he will
share what not to do with Generative AI tools in order to protect your digital, and real-world
assets.
As a strategic advisor to both the military and leading companies on AI, Daniel will examine
the current state of AI technology and its potential to free up human resources to focus on
higher-value activities to accelerate innovation and growth. He will share a wide variety of
examples of how businesses are using AI, and how audience members can benefit both
today and tomorrow.
Key Takeaways (Customized for Each Audience)
In this eye-opening and highly motivating presentation by one of the world’s leading
global futurists, disruptive innovation experts, and serial entrepreneurs, New York Times
bestselling author of seven books, Daniel Burrus will provide specific strategies and tools
for incorporating AI into your business.
In addition, Burrus will use industry examples to teach attendees how to identify the Hard
Trends based on future facts that will happen and how to use those certainties, and the
game-changing opportunities they provide, to turn disruption and change into opportunity
and advantage.
Using Burrus’ mastery of storytelling to illustrate examples, deliverables include:
• How to harness new AI tools to lower costs, increase speed and accelerate growth.
• The potential benefits AI can bring to your business and what to consider when
optimizing your operations.
• Valuable insights AI can provide in analyzing customer behavior and market trends.
• How to use AI to gain insights into your business, customers, and industry.
• Strategies for incorporating AI into your business operations, such as automating
repetitive tasks and using AI-powered analytics for decision-making to name a few.
• How to use the certainty that comes from Hard Trends to accelerate both Everyday
Innovation and Exponential Innovation with much lower risk.
• The ethical implications of AI and considerations in ensuring you are using this
technology effectively and responsibly.

Positive Disruption: Accelerate Innovation, Growth, and Relevance Through Transformative Change

The global proliferation of Generative AI tools for business opens up unprecedented
opportunities, challenges, and transformations. The rapid pace of digital transformation has
driven disruptive change to extraordinary levels, creating immense potential to accelerate
your organization’s success. Moving forward, it is crucial to position yourself as a proactive
force, leading the disruption rather than succumbing to it. While disruption often carries
negative connotations, perceiving it as an opportunity can be transformative. By leveraging
Burrus’ acclaimed Hard Trend methodology and his unrivaled history of accurate
technology forecasts spanning four decades, you gain a distinct advantage. With the
ability to identify disruptions well in advance, you can actively shape the future, becoming
a positive force of change instead of merely reacting to unforeseen circumstances.
Key Takeaways (Customized for Each Audience)
In this eye-opening and highly motivating presentation by one of the world’s leading
global futurists, disruptive innovation experts, and serial entrepreneurs, New York Times
bestselling author of seven books Daniel Burrus blends rich examples with just the right
amount of humor as he shares the most important trends shaping the future and the
opportunities they provide. In addition, Burrus will share proven trends and strategies for
becoming a positive disruptor, creating the must-have products, services, and experiences
that will increase relevancy and accelerate growth.
Using Burrus’ mastery of storytelling to illustrate examples, deliverables include:
• Unlock the potential of new AI tools to optimize cost-efficiency, expedite processes,
and drive rapid growth.
• Master the art of foreseeing disruptions by identifying and leveraging Hard Trends,
empowering you to proactively shape the future as a positive disruptor.
• Utilize Hard Trends to preemptively identify and solve problems, minimizing their
impact and ensuring smooth operations.
• Capitalize on disruptive opportunities through the identification of Hard Trends, fueling
accelerated growth and competitive advantage.
• Navigate the realm of Soft Trends by updating outdated assumptions and exploiting
related opportunities to your benefit.
• Harness the certainty offered by Hard Trends to foster innovation with significantly
reduced risk, propelling your organization forward.
• Embrace Problem Skipping to catapult your organization’s growth and drive personal
success for your employees.

Future-Proof Your Business: Strategies for Thriving in an AI-Driven World

With the introduction of ChatGPT by OpenAI, and all of the other major players jumping on
the AI bandwagon, hundreds of new AI empowered tools are now available that have the
power to transform the way we live, work, and play. It’s becoming increasingly important for
businesses to adapt and embrace these new tool sets with an anticipatory mindset to stay
both relevant and competitive. In this speech, Daniel Burrus will explore the opportunities

and challenges that AI presents for businesses and discuss practical strategies for future-
proofing your organization in an AI-driven world.

As a strategic advisor to both the military and leading companies on AI, Daniel will
examine the current state of AI technology and its potential impact on various industries,
from healthcare and finance to retail and manufacturing. He will discuss the key drivers
of AI adoption, such as improving efficiency, reducing costs, and enhancing customer
experiences.
Key Takeaways (Customized for Each Audience)
In this eye-opening and highly motivating presentation by one of the world’s leading
global futurists, disruptive innovation experts, and serial entrepreneurs, New York Times
bestselling author of seven books Daniel Burrus will provide specific strategies and tools
for incorporating AI into your business.
In addition, Burrus will use industry examples to teach attendees how to identify the Hard
Trends based on future facts that will happen and how to use those certainties, and the
game-changing opportunities they provide, to turn disruption and change into opportunity
and advantage.
Using Burrus’ mastery of storytelling to illustrate examples, deliverables include:
• How to harness new AI tools to lower costs, increase speed and accelerate growth.
• Strategies for incorporating AI into your business operations, such as automating
repetitive tasks and using AI-powered analytics for decision-making to name a few.
• Understanding the importance of investing in employee training and development to
ensure your workforce is equipped to work alongside AI technologies.
• Emphasis on the importance of maintaining a customer-centric approach and how AI
can help businesses to better understand customer needs and preferences.
• How to use the certainty that comes from Hard Trends to accelerate both Everyday
Innovation and Exponential Innovation with much lower risk.
• A deeper understanding of the potential impact of AI on your business and practical
strategies to leverage this technology to future-proof your organization.

Accelerate Growth with Strategic Foresight: Elevating Your Path to Success

Unprecedented opportunities for rapid, profitable growth abound today like never before!
The introduction of ChatGPT by OpenAI, along with the subsequent worldwide surge of
AI tools for businesses, signifies both groundbreaking possibilities and challenges. Agility
and adaptability are now insufficient! The key to success lies in accurately forecasting
technological shifts and evolving customer demands.
In this era of unparalleled change and unpredictability, it’s crucial to identify our certainties.
Strategies anchored in uncertainty entail significant risks, while those built on certainty
substantially reduce risks and yield exceptional outcomes.
Achieving strategic foresight involves pinpointing the Hard Trend future facts that are
inevitable and linking them to their related opportunities.
Key Takeaways:
In this enlightening and inspiring talk, world-renowned futurist, authority on disruptive
innovation, and serial entrepreneur, Daniel Burrus, will captivate and empower you with
strategic foresights. As the New York Times bestselling author of seven books, Burrus
masterfully combines riveting examples with just the right amount of humor, illuminating the
key trends that are molding our future and the massive growth opportunities they present.
In addition, Burrus imparts tried and tested trends and tactics to devise indispensable
products, services, and experiences that will enhance relevance and fast-track profitable
expansion.
Using Burrus’ mastery of storytelling to illustrate examples, deliverables include:
• Empower your team with the knowledge to leverage cutting-edge AI tools, resulting in
cost reduction, enhanced operational speed, and rapid growth.
• Learn to identify and capitalize on ‘Hard Trends’ – the inevitable future events – and the
unique opportunities they offer for growth acceleration.
• Gain the ability to discern ‘Soft Trends’, trends based on assumptions that might
happen, and learn to harness them to remove growth obstacles.
• Discover how to utilize the certainty derived from ‘Hard Trends’ to stimulate innovation
with substantially less risk.
• Master the technique of ‘Problem Skipping’ to advance your progress at a faster pace.

The Anticipatory Organization®: Leverage Hard Trends for Enhanced Strategic Planning, Rapid Innovation, and Transformational Outcomes

The rapid acceleration of digital transformation and disruption has diminished the
effectiveness of traditional planning and innovation strategies. Moreover, the mere
existence of a plan doesn’t assure success! Let’s face it, every business in history that has
failed or suffered a severe decline had a plan! Some plans were predicated on potential
scenarios, some assumed current trends would persist, while others were fixed plans
aimed at executing a consistent strategy over several years, regardless of exponential
technological change.
Burrus, the innovator behind the award-winning Anticipatory Organization® Planning
Methodology, has revolutionized the approach to planning and innovation among highly
successful organizations of all sizes, including the Department of Defense.
Key Takeaways (Customized for Each Audience)
In this enlightening and highly engaging presentation by one of the world’s foremost global
futurists, disruptive innovation experts, and serial entrepreneurs, Daniel Burrus – a New
York Times bestselling author of seven books – artfully combines vivid examples and the
perfect dose of humor as he discusses the most significant trends shaping the future and
the opportunities they offer. Furthermore, Burrus will employ industry-specific examples
to instruct attendees on how to elevate their strategic planning by distinguishing Hard
Trends – which are based on inevitable future facts – from Soft Trends – which are based
on assumptions of what might occur. This will enable them to pinpoint transformative
opportunities to boost innovation and growth, while significantly reducing risk.
Using Burrus’ mastery of storytelling to illustrate examples, deliverables include:
• Discover how organizations of diverse sizes have employed the Hard Trends
methodology to stimulate both Everyday Innovation and Exponential Innovation, while
significantly reducing associated risks.
• Learn to pinpoint inevitable Hard Trends, allowing for the accurate anticipation of
disruptions before they occur, thus transforming disruption from an unexpected event
into a strategic choice.
• Understand how to use Hard Trends to foresee potential problems and pre-solve them,
thereby avoiding unnecessary complications.
• Master the art of using Hard Trends to identify emerging opportunities that can drive
accelerated growth.
• Gain the ability to recognize Soft Trends – those based on assumptions that might
occur – and the associated opportunities to manipulate these trends to your benefit.
• Learn the strategy of Problem Skipping to expedite your organization’s growth and
boost individual success among your team members.
• Acquire the know-how to employ new AI tools effectively, reducing costs, increasing
operational speed, and accelerating growth.

Disruptive Innovation: Harness the Power of Megatrends to Transform the Future

The rapid, technology-driven pace of change has been amplified to extraordinary levels,
propelling several Megatrends, including the swift expansion of Generative AI tools for
businesses, which are already transforming every industry and business model we know.
These Megatrends will persist in accelerating, yielding unprecedented opportunities and
potential disruptions, more so than at any other point in history. Leveraging Daniel Burrus’
award-winning Hard Trend methodology and his proven record of accurately forecasting
technology trends over the past 40 years, disruptions can be anticipated well in advance,
affording you the chance to become a positive disruptor. This empowers you to drive
transformative change and proactively shape the future instead of merely responding to it.
Key Takeaways (Customized for Each Audience)
In this enlightening and inspiring presentation by one of the world’s top global futurists,
disruptive innovation experts, and serial entrepreneurs, Daniel Burrus – a New York
Times bestselling author of seven books – artfully interweaves compelling examples and
the perfect dose of humor as he uncovers the most significant Megatrends shaping the
future. He also explores potential disruptions and the transformational opportunities they
offer. Furthermore, Burrus will present real-world examples of how both small and large
organizations have used his Hard Trend methodology to anticipate disruptive Megatrends
before they occur, enabling them to accelerate growth by becoming positive disruptors.
The Megatrends, strategies, and examples shared will equip attendees with the capability
to create low-risk, high-reward innovations that enhance value, expedite growth, and
revolutionize results.
Using Burrus’ mastery of storytelling to illustrate examples, deliverables include:
• Discover how to leverage cutting-edge AI tools for cost reduction, enhanced efficiency,
and rapid growth acceleration.
• Learn to pinpoint inevitable Hard Trends and accurately foresee disruptions before
they occur, transforming disruption into a strategic choice.
• Master the technique of utilizing Hard Trends to detect potential problems in advance
and pre-solve them.
• Acquire the ability to identify emerging opportunities through Hard Trends, expediting
growth.
• Understand how to recognize Soft Trends based on assumptions that might happen,
and the associated opportunities to manipulate them to your benefit.
• Explore ways to employ the certainty derived from Hard Trends for accelerating both
Everyday and Exponential Innovation, while significantly reducing risk.
• Uncover the strategy of Problem Skipping to boost your organization’s growth and
individual success among team members.

Ripe for Disruption: Explore AI Transformations, Opportunities, and Challenges Now and in the Future

Every business and industry is in the midst of an unprecedented disruption as the
Generative AI revolution and rapid technological advancements bear down like oncoming
headlights. Unlike recent times, this expansion of disruption is occurring at an unparalleled
speed and depth, promising to have profound effects. Simply reacting as quickly as
possible, regardless of one’s agility, will no longer suffice.
Fortunately, Daniel Burrus’ award-winning Hard Trend methodology, combined with his
extensive experience as a strategic advisor to both the military and leading companies
on AI, and his remarkable track record of accurate technology forecasts spanning four
decades, enables the identification of disruptive changes well before they manifest. This
empowers you to seize the role of a positive disruptor, leveraging groundbreaking tools to
effect the transformative changes necessary as you actively shape the future rather than
merely responding to it.
Key Takeaways (Customized for Each Audience)
In this captivating and inspiring presentation, led by Daniel Burrus – a renowned global
futurist, and disruptive innovation expert, serial entrepreneur, and New York Times
bestselling author of seven books – attendees will be treated to a wealth of compelling
examples interlaced with just the right amount of humor. Burrus will unveil the most crucial
trends influencing the future and the transformative opportunities they present.
Furthermore, through industry-specific illustrations, Burrus will impart valuable knowledge
on identifying the Hard Trends – future facts that are certain to occur – and demonstrate
how to leverage these certainties along with the game-changing opportunities they offer.
This will enable attendees to harness disruption and change, transforming them into
advantageous opportunities.
Using Burrus’ mastery of storytelling to illustrate examples, deliverables include:
• Unleash the power of new AI tools to drive cost reduction, amplify operational speed,
and propel exponential growth.
• Master the art of accurately identifying Hard Trends that will inevitably occur,
empowering you to proactively anticipate disruptions and transform them into strategic
choices.
• Learn how to leverage Hard Trends to preemptively identify and pre-solve predictable
problems, ensuring smoother operations and optimal outcomes.
• Harness the potential of Hard Trends to spot emerging opportunities, fueling
accelerated growth and competitive advantage.
• Develop the skill to discern Soft Trends based on assumptions that might happen,
enabling you to influence them to your advantage and seize untapped possibilities.
• Utilize the certainty derived from Hard Trends to expedite innovation with significantly
reduced risk, revolutionizing your organization’s trajectory.
• Embrace the strategy of Problem Skipping to fast-track your organization’s growth and
cultivate personal success among your employees.

Daniel Burrus Reviews

“A ‘must-hear’ presentation.”

— Microsoft

“By applying the principles of Flash Foresight to our business, we have been able to double our revenues and increase the value of our company by a factor of four in less than a year. Even so, we feel the biggest impact is yet to come.”

— ConnectWise

“I don’t know any other speaker that could present after Bill Gates and ‘wow’ the audience like Daniel Burrus did! He was the perfect choice.”

— Policy Management Corp.

“This is the third time Daniel Burrus has addressed this conference, and each presentation has been better than the last. I wouldn’t hesitate to invite him back again in the future!”

— First Data Resources

“Daniel Burrus was fabulous! He received rave reviews from our participants for his relevancy, insight, expertise, and style. He’s the only keynote speaker we have invited back numerous times. I am convinced the extraordinary success of his continued contribution is due in no small part to the enormous amount of time he puts into each presentation, customizing it to fit the unique, challenging needs of our audience each year.”

— Global Retail Marketing Association

“Our people, without exception, felt that Daniel Burrus’ ideas were provocative, original, and timely. His entertaining style captured the audience, and compelled us to listen, think, and apply our thoughts to our own professional and personal lives. He truly made a memorable impression.”

— Xerox Corporation

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